Paid Search Specialist

London, England, United Kingdom Full-time

Paid Search Specialist
Salary/rate negotiable
Based in London, Paddington


About Bark

Bark is a fast-growing online service marketplace. We’re experiencing hockey-stick growth, have over 3 million customers and are profitable and cash generative.

We use cutting-edge technology and an extraordinarily talented team of people to solve an age-old problem – how to find the best available professional for any job, every time no matter what the need.

Bark is a dynamic, exciting early stage business but with the financial security of an established business - so you get all the benefits of working in a startup environment (ownership, agility, responsibility and stimulation) without any of the worries.


About the role

We are looking for a bright, numerate, Pay Per Click (PPC) specialist to join our fast-growing digital marketing team to focus on both English and international markets including the US.

PPC is the number one marketing driver of our phenomenal growth to date. You will get to work alongside some of the most highly regarded performance marketing talents in London with an endless number of categories. You’ll need drive and desire to use detailed analysis to identify and exploit opportunities to grow your categories and geographies as well as an ambitious to learn.



  • Review performance of existing campaigns, ad groups, ads and keywords
  • Continually test new ideas to improve performance
  • Manage a number of existing categories to deliver profitable traffic and drive revenue
  • Identify opportunities to explore and open new categories
  • Internationalising and localising our PPC campaigns (e.g. USA)
  • Conducting complex data analytics to identify insights that will improve performance


Required skills and experience

  • Willingness to learn and explore new ideas
  • At least 1 year of experience as a paid search specialist
  • Ability to work on own initiative in a fast-paced environment
  • Ability to analyse, interpret and use complex data sets
  • Ability to communicate complicated analysis in a clear, insight-driven way to drive business change
  • Passionate about data and commercially astute
  • Good knowledge of Microsoft Excel


Desirable skills & experience

  • Any American or European experience
  • B2C or B2B experience are both welcome
  • Any SQL knowledge
  • Fluency in additional languages
  • Experience of one or more of the following: social media, remarketing or programmatic